Préférence Provence

The impact of the health crisis is heavy on the economy. It is essential to support craftsmen and small businesses and to organise recovery in all regions. In our region, in the South, according to the President of the Metropolis, the recovery must above all involve buying local consumption and the promotion of Provence.

This is why the Department and the Metropolis have launched a new label «Préférence Provence» to encourage tourism and buying local products.

The two objectives of the new label are to organize and support. The idea is to encourage consumers to faveur localy-owned businesses and local products, and to be able to find them easily thanks to this label affixed on the shop windows.

But not only thanks to this label, events will be organized in city centres and in the hearts of metropolitan village nuclei, the creation of a digital tourist and gastronomic hotspot will be organized.

Let’s bring the know-how and savoir-vivre of the Provençal people to life. Come and see us!

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